2013 CIAA Toyota Fan Experience: March 1-3

The free, three-day fan event features concerts by popular artists, interactive zones, prize giveaways, and more
Credit: Jon Strayhorn/Media Arts Collective
Actor Lance Gross (far right) poses with fans at the 2011 CIAA Fan Experience.

CIAA Tournament officials have released the concert and entertainment schedule for the Toyota Fan Experience, taking place Friday, March 1 to Sunday, March 3 at Charlotte Convention Center, 501 S. College St. The three-day event is free and open to the public. Times and events are subject to change. For more details, visit ciaatournament.org.

Friday, March 1

Doors open 5:30-10 a.m.; reopen 5-10 p.m.

6 a.m.: Yolanda Adams Morning Show Live Broadcast

5:30 p.m.: Toyota Lecture Series with Lance Gross

6:30 p.m.: Belk Fashion Show

9 p.m.: Performance by opening act B. Smyth

9:15 p.m.: Performance by Lloyd

*Appearances by actors from BET’s The Game

Saturday, March 2

Doors open 12-8 p.m.

2 p.m.: Toyota Green Lecture Series featuring Lance Gross

3 p.m.: Belk Fashion Show

6:20 p.m.: Performance by opening act Bridget Kelly

6:45 p.m.: Performance by Chrisette Michele

*Appearances by actors from BET’s The Game

Sunday, March 3

Doors open 12-5 p.m.

12:30 p.m.: Men’s and Women’s CIAA Tournament champions honored

1 p.m.: Special guest opening act

1:30 p.m.: Performance by Yolanda Adams

4:15 p.m.: Performance by Musiq Soulchild

Open All Day, Each Day

  • Toyota Green Initiative
  • Verizon Interactive Area
  • Belk Fashion Displays
  • AARP Photo Booth
  • Food Lion Sampling
  • Lowe’s Build and Grow Clinics
  • Nationwide Insurance Studio and Gaming Zone
  • Army Strength and Action Zone
  • McDonald’s Fan Experience
  • Coors Light Frozen in Time Booth
  • U.S. Marine Corps Chin-Up Challenge
  • Center Court
  • Local Vendor Booths


Visit www.charlottemagazine.com/ciaa for our comprehensive coverage of the events and parties surrounding the 2013 CIAA Tournament.